How come 22 million children around the world are overweight before they start going to school?
Junk Food Generation is the Consumers International (CI) campaign to stop the marketing of unhealthy food to children.
We’re asking the World Health Organization for an international code to ban the marketing of unhealthy food to all children around the world.
Support our campaign - you can sign up to the CI Code and take action!
Multinational food companies spending billions around the world targeting children with advertising for food high in fat, sugar and salt.
The link between advertising and obesity.
All around the world CI member organisations are asking their national governments to take action on marketing food to children.
The consumer movement united on World Consumer Rights Day (WCRD) 2008 to highlight the Junk Food Generation campaign.
Watch this video of the Hong Kong Consumer Council holding a lunchbox challenge on WCRD.
Read more about this day of action on the Consumers International website and watch more lunchbox challenges!
Sign the CI Code!
Protect children's health by pledging your support for CI's international Code.
Get Involved
Join the campaign against the marketing of unhealthy food to children!
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How come 22 million children around the world are overweight before they start going to school?
Protect children's health by pledging your support for CI's international Code. 
Join the campaign against the marketing of unhealthy food to children!
